Social Media Marketing
Social media is used across the globe. Market your social media to 4.26 billion people who can see your team’s capabilities at their fingertips.
The use of social media platforms is continuously growing. Effective knowledge of different platforms is essential in government and corporate spaces. By utilising social media, your group can gather valuable insights into audiences and competitors, enabling you to adjust strategy accordingly.
Social media can improve credibility. It can also impair. Knowing how to take advantage of your ‘socials’ is a crucial component for any marketing and communication strategy. Over 90 per cent of people believe in social media’s power to connect with others. Be the group who leads the field in connecting to them.
OUTLINE
Our training packages can be customised to suit your needs and reflect your organisation/team goals and objectives. A pre-training consultation will be arranged to better understand your requirements and deliver a training package to suit your needs.
Training outline:
- Why social media? – the stats and figures around social platforms.
- Developing a strategy – the steps to target the audience you want.
- Producing content – captivate your audience and keep them engaged.
WHAT TO EXPECT
Our Social Media Marketing course will teach you the most effective way to promote your business, staff and brand. Our expert team has decades of experience and can’t wait to share tips and tricks with you. By the end of the training you’ll know how to curate and create content, measure success and develop strategy that aligns with your goals.
OUTCOMES
Upon completion you will:
- understand what your team needs to achieve social media marketing goals
- know how to create engaging content
- have the skillset to beat your competitors across social media platforms
- learn from case studies to implement into your group.
WHO SHOULD ATTEND?
- Team leaders wishing to sharpen their social media skills.
- Government and/or corporate groups who wish to influence social media users.
- Marketing and communication teams.
Duration: Can be tailored to a full-day or half-day sessions.
Location: The RD Training Hub in Dickson, Canberra, OR we come to you (Australia wide).
Attendees: Our training can cater for groups from 4 – 30 people and can be negotiated based on requirements, duration and location.
Inclusions: Training materials, Catering, Free Parking (RD Training Hub) in Dickson, Canberra.
WHO ARE OUR EXPERTS?
RD Consulting draws on a team of experts in multiple fields within media and communication to deliver this training:
Colin is the CEO of RD Consulting and a marketing expert. He’s developed and published a department-wide social media strategy for one of the nation’s largest Commonwealth Government departments. See more of our CEO’s extensive experience here.
Madeline’s marketing ability influences the most senior of leaders. Her industry experience includes social media strategy and ongoing management. Read more of here extensive highlights, skills, and qualifications here.
David carries a wealth of experience in the media and is responsible for successful social media marketing campaigns. He’s managed social media for the Central Coast Mariners Football Club and Capital Football. He’s an expert in content creation, social media, and engagement. Read more about David here.
Emma is a social media expert, and her marketing knowledge makes here an asset to learn from. Part of her work includes social media strategy for the Royal Military College and content creation for the Australian Army. Read more about Emma’s qualifications and experience here.
Get in touch to find out more about our training packages, facilities and pricing and how we can customise a solution for your team.
Or give us a call 1300 014 398
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Or browse our full range of training courses.
From training large, multi-departmental teams and delivering workshops for intimate groups to mentoring and one-on-one coaching, RD Consulting offers training solutions across social media, digital media, marketing, communications, strategy and public speaking – from beginner to expert level.
